Bogner is a renowned luxury sportswear brand that has been around for over 90 years. As a pioneer in combining fashion and sports, Bogner has attracted many loyal customers and curious shoppers. Here are the top 10 questions people often ask about this iconic brand, with answers.
1. Who founded Bogner?
Bogner was founded in 1932 by Willy Bogner Sr., a competitive skier. He started the company as a blend of sport and fashion. His wife, Maria Bogner, played a crucial role in giving the clothes a unique sense of style. Together, they created a brand that focused on both technical features and fashionable designs for skiwear.
2. What makes Bogner unique?
Bogner is known for its “Athluxury” concept, which combines luxury fashion with high-performance sportswear. The brand is famous for its attention to detail, use of innovative materials, and stylish designs that work well both on and off the slopes. Bogner was also the first to introduce stretch fabric in skiwear, creating fitted, comfortable, and functional ski suits.
3. What products does Bogner offer?
Bogner offers a wide range of products, including:
- Ski jackets and pants
- Golf wear
- Casual clothing for men and women
- Accessories like hats and sunglasses
- Beach and summer styles
The brand has two main lines: BOGNER, which focuses on luxury sportswear, and FIRE+ICE, which specializes in high-performance technical wear for younger, active lifestyles.
4. Where can I buy Bogner products?
You can purchase Bogner products from:
- The official Bogner online shop
- Bogner retail stores
- Select department stores and specialty ski shops
- Authorized Bogner dealers
Bogner has a presence in Europe (especially Germany, Switzerland, and Austria), North America, and China.
5. What is the story behind the Bogner logo?
The iconic Bogner logo, a distinctive “B” used as a zipper puller, was created by Maria Bogner in 1955. This invention made the company a pioneer in branding. The “B” logo has since become a recognizable symbol on various Bogner products, from jackets to accessories.
6. Does Bogner offer free returns?
Yes, Bogner offers free returns for items purchased from their official online shop. Customers have 30 days to try on their new Bogner items at home and return them if they’re not satisfied. A pre-printed return label is included with each order for hassle-free returns.
7. How does Bogner ensure quality in their products?
Bogner takes pride in its fabric technology and craftsmanship. Each Bogner item is made by hand and consists of many individual pieces. For example, there are 80 pattern pieces in each pair of pants. The company is very careful about maintaining high standards and only brings products to market that meet their strict quality requirements.
8. Is Bogner only for winter sports?
While Bogner is famous for its winter sportswear, especially ski clothing, the brand also offers products for other seasons and activities. This includes golf wear, summer clothing, and beach styles. Bogner aims to provide stylish and functional clothing for various sports and casual wear throughout the year.
9. What is the price range of Bogner products?
Bogner is positioned as a luxury brand, so its products are generally in the higher price range. The exact prices can vary depending on the specific item, collection, and where you’re shopping. However, customers often find that the quality, durability, and style of Bogner products justify the investment.
10. Does Bogner have any connection to James Bond movies?
Yes, Bogner has an interesting connection to James Bond films. Willy Bogner Jr., who took over the company from his parents in 1977, worked as a ski stunt coordinator for four James Bond movies. This association added to the brand’s allure and reinforced its image as a provider of high-performance, stylish ski wear.