Vietnam’s fashion scene has been growing rapidly, with local brands making their mark both domestically and internationally. In 2024, Vietnamese fashion brands are showcasing a unique blend of traditional influences and modern styles. Let’s explore the 10 most popular Vietnamese fashion brands that are setting trends and capturing the hearts of fashion enthusiasts.
1. Fanci Club
Fanci Club has become a standout name in Vietnamese fashion. Known for its creative and eco-friendly approach, this brand transforms old materials into stylish new pieces. Their designs are bold and colorful, perfect for those who love to stand out. Each item from Fanci Club is unique, and made with great care and attention to detail. If you’re looking for one-of-a-kind fashion that’s also good for the environment, Fanci Club is the brand for you.
2. UNCV
UNCV has quickly risen to become one of Vietnam’s top fashion brands. With a large following on social media, UNCV offers trendy and affordable clothing that appeals to young fashion lovers. Their style is a mix of casual and chic, making their clothes suitable for both everyday wear and special occasions. UNCV’s popularity shows in its high engagement rate with customers, proving that they know how to connect with their audience.
3. Viet Tien
Viet Tien is a well-established name in Vietnamese fashion, especially known for men’s clothing. With over 1,300 stores across Vietnam, it’s a brand that many people trust. Viet Tien offers a wide range of products, from formal wear to casual outfits. Their success comes from years of experience in understanding what Vietnamese customers want. Viet Tien’s ability to blend quality with affordability has made it a favorite among different generations of shoppers.
4. Châu Bùi
While not a traditional brand, Châu Bùi has become a fashion icon in Vietnam. As a top influencer with millions of followers, Châu Bùi’s style choices greatly impact fashion trends in the country. She’s known for her bold, international style and has even been recognized by Forbes Asia. Many young Vietnamese look to Châu Bùi for fashion inspiration, making her a powerful force in the industry.
5. CONGTRI
CONGTRI, created by famous designer Nguyen Cong Tri, is Vietnam’s high-end fashion brand. Known for its beautiful, well-made clothes, CONGTRI has caught the attention of international stars like Beyoncé and Katy Perry. The brand combines Vietnamese cultural elements with modern design, creating unique and elegant pieces. While CONGTRI might be more expensive than other local brands, it represents the luxury side of Vietnamese fashion.
6. Subtle Le Nguyen
Subtle Le Nguyen offers a different take on Vietnamese fashion with its minimalist approach. This brand focuses on simple, elegant designs that never go out of style. Using mostly neutral colors and clean lines, Subtle Le Nguyen appeals to those who prefer a more understated look. Their clothes are perfect for people who want to look stylish without being too flashy.
7. Môi Điên
Môi Điên brings a fresh perspective to Vietnamese fashion with its experimental designs. Created by Tom Trandt Minh Đạo, who studied at the famous Parsons School of Design, Môi Điên offers clothes that can be worn by anyone, regardless of gender. The brand uses a lot of geometric patterns and loose-fitting styles. Môi Điên also cares about the environment, often using recycled fabrics to make their clothes.
8. Originality
Originality lives up to its name by offering unique, feminine designs. This brand is particularly popular among young women who love dresses, skirts, and blouses. Originality’s clothes often feature bright, summery colors like blue, yellow, white, and red. Their designs can make anyone feel like a princess, perfect for those who love a sweet, girly style. Originality’s affordable prices also make it accessible to many young fashion lovers.
9. LAVIICI
LAVIICI is known for its dreamy, cloud-like designs. This brand specializes in creating clothes that are both sweet and sexy, ideal for special occasions. LAVIICI’s dresses and outfits often feature soft, flowing fabrics that give a light and airy feel. While some of their pieces can be more expensive, they offer a range of prices to suit different budgets. LAVIICI is the go-to brand for those who want to feel glamorous and feminine.
10. 5THEWAY®
5THEWAY® rounds out our list of popular Vietnamese fashion brands. Known for its streetwear-inspired designs, 5THEWAY® appeals to those who love urban, cool styles. The brand offers a mix of casual and edgy pieces that are perfect for young, fashion-forward individuals. With a strong social media presence, 5THEWAY® has built a loyal following among Vietnamese youth who appreciate its modern and trendy approach to fashion.
Conclusion
Vietnamese fashion is more exciting than ever in 2024. From the eco-friendly designs of Fanci Club to the luxury creations of CONGTRI, there’s a wide range of styles to choose from. Whether you prefer bold and colorful outfits or simple, elegant pieces, these top 10 brands offer something for every taste and budget. As Vietnamese fashion continues to grow and evolve, these brands are not just following trends – they’re setting them. They’re showing the world the creativity and diversity of Vietnamese style, and we can expect to see even more innovative designs in the future.